Underjoy has advanced to the next round of the SHE Pitch Competition. Here's what this milestone means and what's next as we continue preparing for launch.
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I thought 100% cotton was the answer. But after years of searching for comfortable underwear that actually held its shape, I learned that comfort is about more than what's on the fabric label.
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Underjoy started with a simple question: Why does comfortable underwear have to be boring? Read the story behind the search for soft cotton comfort, thoughtful design, and everyday joy.
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